martes, 6 de enero de 2015

Week 3

Before we start, these are the answers for exercises from week 1 and 2:

Revolution in the car industry

1. c
2. e
3. d
4. g
5. b
6. h
7. a
8. f

Marketing to students

1. The market for new cars is worth about  € 200 million a year
2. We estimate that our share of the market will be 28 per percent
3. We are targeting high earning consumers with salaries above €100,000 a year, who have enormous spending power
4. Many of our customers have a debt of €5,000 or more.
5. It will take them several years to pay off these loans
6. We have a special offer this month: a 5 per cent discount on all software products
7. We are trying a new method of selling:sending special offers by text message
8. The company hopes that its new strategy will give sales a boost

Word Building

1. sponsorship
2. sponsor
3. consumer
4. consume
5. marketer
6. market
7. organisation
8. organiser
9. analyst
10. analyse
11. agency

Week 3

Grammar: passive voice



Exercises:

http://autoenglish.org/gr.pas.i.htm
http://a4esl.org/q/h/vm/active-passive.html
https://learnenglish.britishcouncil.org/en/english-grammar/verbs/active-and-passive-voice

Writing:

http://grammar.ccc.commnet.edu/grammar/quizzes/passive_quiz.htm

Listening:
Audio file 23 (check your e-mail)



Reading and vocabulary:




Vocabulary:



miércoles, 24 de diciembre de 2014

C 1.1 Week 2

Grammar: Past Modals

Exercises:

http://www.autoenglish.org/modalverbs/pastmodalsdeduction.htm

http://web2.uvcs.uvic.ca/elc/studyzone/410/grammar/410-modals-of-possibility-and-probability-for-past-situations1.htm

http://www.esl-lounge.com/student/grammar/4g66-past-modals-exercise.php

Listening:



Reading:


Writing:

Based in the reading, as a student, do you remember any marketing when you were at CUN?

You can send me the text to my e-mail (this is not graded and is not the homework)

Vocabulary (answers will be given in week 3):





miércoles, 29 de octubre de 2014

And the results are...

Good morning

So here we have:

VIDEOS

http://youtu.be/QCu1NNR_76E

http://youtu.be/eqvgDgoNAig

http://youtu.be/S2cFZuOWf2o

http://youtu.be/4PFEO6gHVRs

http://youtu.be/4H-d4oiftjM

WINNER COMPANY 

There are the grades from presentations. The items graded are similar to the first presentation: 

1. Visual aids 5 points
2. Language 5 points
3. Coherence in the company 5 points

BeFree

Production 5 - 4 - 2 total: 11 
Marketing 1 - 4 - 2 total: 7
Sales 0 - 4 - 2 total: 6
Finance 0 - 4 - 2 total: 6

Total: 30/60

Fast & Furious Burgers

Production 5 - 4 - 4 total: 13
Marketing 5 - 4 - 4 total: 13
Sales 5 - 4 - 4 total: 13
Finance 4 - 5 - 4 total: 13

Total: 52/60

WHAT´S NEXT

So the company that will continue is Fast & Furious Burgers. Unfortunatly, one misunderstading with one member of this company has caused the following (Besides Monday students must continue with the option of the class project):

- F&F will be reorganized together with members from BeFree company (this company does not exist anymore). 
- F&F departments members will be split up.
- Each new department will have as maximum 5 people, so new leaders will be named.
- The final presentation will be held on December 16th.
- All must work as a team.

Consider that:

- No member can present alone or to be autonomus.
- You can´t quit to the project, that means if you do that, you voluntarly do not continue with the class.
- Comunication and compromise are the keys of your success.

THIRD CUT

The grades for the third cut are:

Comment: 5 (post here!)
Written exam: 10
Oral Exam: 10 (individual)
Presentation:25 (group)

Total: 50

SECOND CUT

You can see the grades today at noon. Those are:

- Presentation: 15
- Written Exam: 20
- Paper (sent by email): 5
- Passive voice homework (sent by e-mail): 5
- Blog comment: 5

Total: 50

...AND FINALLY

I will publish before Saturday the new organization. Please get in contact with your teammates, and post a comment here. Any question or doubt, e-mail me.


  
Happy Halloween :)

martes, 21 de octubre de 2014

27th & 28th second partial

Hi

Due to the events that have caused that we didn´t have class, we have to reinforce the passive voice through exercises in my blog.

So check the following:

1. Each leader will send me her/his paper before Sunday, so I can check it and correct it. So you can take advantage and get ready for the presentation.

2. The presentation will be held on October 27th and 28th.

3. The written exam will be held on October 27th and 28th. The topics are:

- Grammar: Passive voice.
- Reading: about one of the departments.
- Written: about company.
- Vocabulary from Production, Marketing, Finance and Sales units (so you have to check the units  that were not seen in class).
- Listening: about one of the departments.

4. Passive voice (second part)

Check the videos for explanation:




5. Change to passive to active the following sentences:

Somebody accused me of stealing the money.
My bicycle has been disappeared.
The men were paid
These cars are produced in Japan.
The Minotaur was killed by Tesseus.

Send the answers to my e-mail david_martin@cun.edu.co

Have a nice weekend :)

viernes, 3 de octubre de 2014

Next step

Hi

For this Monday and Tuesday, you will be joined by groups and we will define:

- Strategies for each department.
- Objectives
- Planning

On paper you have to bring:

- Functions and names

Also we will have a meeting between leaders.

Total time: 40 minutes.

Bring a lot of ideas :)

Have a nice weekend.


viernes, 26 de septiembre de 2014

Grades, next step and more...

Hi 

We have to talk about certain issues:

A. There are the grades from presentations. The items to grade were 

1. visual aids (slides, posters) 5 points
2. language (as general, not as individuals) 5 points
3. coherence in the company (relation between departments) 5 points

Befree

Production 5 - 4 - 4 total: 13 
Marketing 4 - 4 - 4 total: 13
Sales 0 - 4 - 4 total: 8
Finance 3 - 4 - 4 total: 11

Total: 45/60

Burgers

Production 5 - 4 - 3 total: 12
Marketing 5 - 4 - 3 total: 12
Sales 3 - 4 - 3 total: 10
Finance 4 - 4 - 3 total: 11

Total: 45/60

B. Check the videos, watch your gestures and language, what is good, bad and what to improve.

Production

https://www.youtube.com/watch?v=X2muisFXX0U
https://www.youtube.com/watch?v=DGzKNWg2OGw

Marketing

https://www.youtube.com/watch?v=ed0jLZP7t5s
https://www.youtube.com/watch?v=UKFn_le023g

Sales

https://www.youtube.com/watch?v=u9GJ_5Yzc9w
https://www.youtube.com/watch?v=gJyyweHzk20

Finance

https://www.youtube.com/watch?v=wN7pGyJC-8E
https://www.youtube.com/watch?v=FCEClDAOYDk


C. As you can see, I have to companies (Monday and Tuesday class) but is a huge job to me to manage a sportswear and a burger company, so by October 30th, ONLY ONE will stay, the other will be finished :)

So according to points, both are tied.     

D. For this Monday and Tuesday, you can change from group, and leaders can also dispose of group members as you want. If you
want to take this decision, you have to tell me and you will be assign to another group.   

E. The grades from the first cut are already in Sinu. Please, check them. They are

Company´s presentation: 5 points
Quiz: 10 points
Presentation: 15 points
Final Exam: 20 points

Total: 50 points

http://sig.cun.edu.co:8080/sinu/

Any question, just tell me.

martes, 6 de mayo de 2014

Presentation grades and final written exam indications

Hi

Here you find the presentation grades (over 5):

1. Finance...........................5.0
2. Marketing.......................4.5
3. Sales...............................4.0
4. IT....................................3.5
5. R&D...............................3.0
6. Production.......................2.5
7. Human Resources............2.0

As you can see no grade is repeated, the same will happen with the final presentation.

The written exam will be about:

Vocabulary (Units 1 to 13) 5 points.
Written essay 5 points.
Reading 5 points.

So the grades for this cut will be:

1. Post in the blog.....5
2. 1st presentation....10
3. Written exam.......15
4. Final presentation..20

Total 50

Any question just e-mail me.


viernes, 25 de abril de 2014

New organization...new schedule.



As you can see, I have modified some aspects in some groups, meanwhile in some, the order is the same. I decided to name some leaders so there can be a person to lead the process and push the rest.

Check the new schedule:

April 28th and 29th - 
May 5th and 6th - Departments Presentation (each divided group will present same slides. These slides must present everything you think it is necessary and in the present, not future things to do)
May 12th and 13th - Written and Oral Exam (individual interview) 
May 20th - Final Presentation (All company) 

Have a nice weekend.

miércoles, 9 de abril de 2014

And the winner brand is...

The two brands are excellent; the main idea is to create a beer that represents a new product. Hero´s Company and Barley Company invented the identity of each brand with great ingenuity and innovation. But, only one will remain, and according to the presentations and organization, and you did this brand more specific to the possibility of a product release, the winner brand is HERO´S.

The reasons are:

-         - They show the process of production.
-          -Their capacity of storing.
-          -High quality in the product.
-          -Introducing of a new class of beer.
-          -Supporting the beer´s name.
-          -Sales strategies
-          -Capacity of production.

Congratulations, but I cannot leave a lot of people unemployed, so the company´s new organization will be as the following:

Human Resources: Hire and pays salaries.

KAREN BAQUERO
JENNY IGLESIAS
RICARDO KNIGHT
YUDY LEIVA

Production: produces our beer.

NELDA CARRILLO
SEBASTIAN MUÑOZ
YERSON MUÑOZ
ANA VESGA

Marketing: promotes our beer.

KAREN BAUTISTA
SERGIO CANIZALES
KATHERIN GRUESO
MARIO VALENCIA
LEIDY VILLA

Finance: in charge on incomes and outcomes.

CATALINA BUITRAGO
CAROLINA GONZALEZ
YOHANA INFANTE
MELISSA VELASQUEZ

Sales: sells the products, search new buyers.

CRISTIE ACOSTA
DAVID DELGADO
CARLOS GIRALDO
ANGIE JULIETH VALENZUELA

Information Technology: Webpage and virtual resources

JESSICA CAMARGO
DIANA CASTILLO
PAULA GONZALEZ
YULI RIVERA
LUIS UREÑA

Research and Development: look for new flavors and tendencies.

ALEXANDER BELTRAN
ALEJANDRA CORTES
JEAN PRIETO
CATHERINE RICAURTE

New departments were created and new functions will be added. No leaders.

Next step:

Get in contact with your group and unify ideas, update info and data. Send me your functions before April 20th

Schedule:

April 21st and 22nd - Unit 10
April 28th and 29th - Unit 11
May 5th and 6th - Unit 13 1st presentation (each divided group will present same slides)
May 12th and 13th - Unit 14 & 15
May 19th and 20th - Written and Oral Exam (individual presentation) 
May 27th - Final Presentation (all members in one simple presentation, time to be arranged)

Dates can vary.

Relax and enjoy your Holy week.


J

viernes, 21 de marzo de 2014

Topics for the exam

Hi

Remember that we our exam on 31st March and 1st April, and only brand will remain :)

These are the topics for the written exam:

Grammar: past...present...present perfect
Reading comprenhension...
Writing about...
Vocabulary
And presentations...

Bye ;)


lunes, 3 de marzo de 2014

Marketing

Hi

Read and check the vocabulary. Be careful with the meaning according to the context:

http://www.entrepreneur.com/article/76818

Now






Do not forget to post yours.

martes, 25 de febrero de 2014